Register

Login

Vet Times logo
+
  • View all news
  • Vets news
  • Vet Nursing news
  • Business news
  • + More
    • Videos
    • Podcasts
    • Crossword
  • View all clinical
  • Small animal
  • Livestock
  • Equine
  • Exotics
  • All Jobs
  • Your ideal job
  • Post a job
  • Career Advice
  • Students
About
Contact Us
For Advertisers
NewsClinicalJobs
Vet Times logo

Vets

All Vets newsSmall animalLivestockEquineExoticWork and well-beingOpinion

Vet Nursing

All Vet Nursing newsSmall animalLivestockEquineExoticWork and well-beingOpinion

Business

All Business newsHuman resourcesBig 6SustainabilityFinanceDigitalPractice profilesPractice developments

+ More

VideosPodcastsDigital EditionCrossword

The latest veterinary news, delivered straight to your inbox.

Choose which topics you want to hear about and how often.

Vet Times logo 2

About

The team

Advertise with us

Recruitment

Contact us

Vet Times logo 2

Vets

All Vets news

Small animal

Livestock

Equine

Exotic

Work and well-being

Opinion

Vet Nursing

All Vet Nursing news

Small animal

Livestock

Equine

Exotic

Work and well-being

Opinion

Business

All Business news

Human resources

Big 6

Sustainability

Finance

Digital

Practice profiles

Practice developments

Clinical

All Clinical content

Small animal

Livestock

Equine

Exotics

Jobs

All Jobs content

All Jobs

Your ideal job

Post a job

Career Advice

Students

More

All More content

Videos

Podcasts

Digital Edition

Crossword


Terms and conditions

Complaints policy

Cookie policy

Privacy policy

fb-iconinsta-iconlinkedin-icontwitter-iconyoutube-icon

© Veterinary Business Development Ltd 2025

IPSO_regulated

22 Dec 2020

Game changer for dairy health

Partnership project involving VetPartners, dairy farmers and video gaming experts aims to develop artificial intelligence to recognise a cow by its skin patterns.

author_img

Paul Imrie

Job Title



Game changer for dairy health

Farm worker Brian Wetherup using the innovative technology.

Video gaming experts have been enlisted to help dairy farmers and vets to enhance cow health as part of a unique study.

The innovate UK-funded SmARtview research project sees Agri-EPI Centre and VetPartners join forces with experts at award-winning games developer Pocket Sized Hands, and Abertay University’s School of Design and Informatics.

The project is aiming to develop an artificial intelligence (AI)-based system that recognises a cow by its skin patterns, and uses a “hololens” augmented reality (AR) headset to display health and productivity data about an animal as a user wears it.

Test bed

Agri-EPI’s South West Dairy Development Centre is being used to carry out the tests, with the new system trialled by vets and allied professionals from VetPartners practices across the UK.

It is hoped SmARtview would make the process of examining each cow much more efficient and effective.

‘Huge potential’

Rachel Dean, VetPartners’ director of clinical research and excellence in practice, said: “The farming industry is changing, and VetPartners wants to support farmers through this change by offering the best capabilities in terms of health, production and welfare.

”SmARtview has huge potential for vets and allied professionals, such as foot trimmers and veterinary technicians, who work on farms of all types and sizes. It is a unique and very innovative project that could transform the way they practice.”

Ruth Falconer and Brian Wetherup.
Abertay professor Ruth Falconer and Brian Wetherup.

Real-time data

AgriEPI head of dairy Duncan Forbes said: “The beauty of this project is that it combines farmers’ and vets’ experienced ‘eyes’ with real-time data: technology is being used to enhance, rather than replace, human skills.

“In addition, SmARtview could provide a solution to one of the key challenges of on-farm technology – while different devices like robotic milkers, sensors and collars can already collect plentiful data, its lack of integration limits insight to drive decision-making.”

Technology

Abertay is a world leader in applying games technology to the business, education and health care sectors, and the university is ranked number one in Europe for video games education.

Pocket Sized Hands will lead the prototype AR development and lend its expertise to the user experience aspect of the technology.

Abertay professor Ruth Falconer said: “This project brings together our research areas of AI, user experience and games technology. We aim to develop ‘marker-less’ technology that can achieve the difficult task of recognising a cow by the patterning of its skin and shape in an environment where it is likely to be dirty, and the light and weather conditions change frequently.”