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© Veterinary Business Development Ltd 2025

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26 Nov 2021

Linnaeus campaign to highlight importance of responsible antibiotic use 

The safeguarding antibiotics campaign was launched to coincide with Antimicrobial Awareness Week (18-24 November).

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Linnaeus campaign to highlight importance of responsible antibiotic use 

Ian Battersby.

Linnaeus has launched a campaign to highlight the importance of responsible antibiotic use to tackle the issue of antimicrobial resistance (AMR). 

The safeguarding antibiotics campaign was launched to coincide with Antimicrobial Awareness Week (18-24 November) and is a joint initiative between its sustainability and medical teams.

Preventative care

Supported by Linnaeus’ small animal and farm animal divisions, the campaign aims to promote the need for good preventive care that can reduce the need for antimicrobial drugs.

The VMD reported a 49% reduction in veterinary antibiotics sold in the UK between 2014 and 2018, but concerns remain due to the development of AMR strains and the lack of novel classes of antimicrobial drugs developed since the 1980s.

Linnaeus is utilising several measures to limit antimicrobial use in its practices, including providing animal owners with non-prescription pads that explain the decision for not using antibiotics when a condition is self-limiting and with resolve without antibiotics.

Welfare issues

Ian Battersby, head of internal medicine at Davies Veterinary Specialists and AMR subject matter expert on the Linnaeus clinical board, said: “AMR is an important issue for people, farm animals and pets – the WHO now describes it as the silent pandemic.

“A reduction in the efficacy of the drugs we can use would leave us with fewer treatment options for simple infections, which could cause welfare issues for the animals under our care.

“We must also consider the impact on the planet – the raw materials needed to make the pharmaceuticals that may be prescribed unnecessarily and AB residues in the environment.

“Our associates understand that recognition of underlying diseases and factors contributing to infections is essential to optimise treatment, and ergo reduce antibiotic courses required to manage conditions. In addition, good preventive care and good infection control measures can reduce the need for antimicrobial drugs.”

Important tool

Linnaeus has created client-facing AMR resources to support the campaign and has also hosted a Facebook Live discussion on the topic.

Kathrine Blackie, clinical standards and quality improvement manager at Linnaeus, added: “Antibiotics, have had an incredibly positive impact on human health care, animal health and animal welfare; enabling clinicians to treat conditions successfully that were previously fatal.

“However, the evolution of resistant microorganisms, coupled with the length of time it takes to develop new drugs, could lead to conditions that were previously curable no longer being treatable.

“Events such as our Facebook Live are an important tool to raise awareness among pet owners and keep the conversation going, so AMR ceases to be a ‘silent pandemic’ and becomes one that we are all very aware of.”

Resources

Dr Battersby has created a suite of resources on AMR, which is available on the Davies website.

For more information on Linnaeus, visit its website or search for Linnaeus on social media.